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Universal Amc Agreement

NEW YORK (AP) – In a sign of how the pandemic is re-enacting Hollywood traditions, AMC Theatres and Universal Studios on Tuesday announced an agreement to reduce the exclusive theater window for the studio`s films to just 17 days. On Tuesday, AMC announced an agreement with Universal Pictures to radically shorten theatrical “windows” – the exclusive time before a film can switch to digital on-demand platforms, which has long been a bone of contention between those who produce movies and those who sell them. Even if, under this new agreement, Universal could theoretically make its next rates of “Jurassic World” or “Fast and Furious” on premium demand with 17 days of its debut, they will probably have longer exclusive prints in cinemas. Instead, the studio has the ability to use its new freedom with a mid-budget rate, comedies and horror movies that may not have such robust racing in cinemas. But if smaller movies do better than expected on the big screen, Universal can wait to put it in digital rental services. On the upcoming slate, Universal also has “Minions: The Rise of Gru,” “Halloween Kills” starring Jamie Lee Curtis and the spy thriller “355” starring Jessica Chastain, Penélope Cruz and Lupita Nyong`o. Universal and Focus Features will play in AMC cinemas for an exclusive 17-day theatre window. After this period, Universal has the option to make these titles available on PVOD platforms, including AMC Theaters on Demand. In the coming weeks, the two companies will begin discussions on international distribution agreements in the European and Middle Eastern countries served by AMC. One of Universal`s great images this year abroad is mgm`s Bond-Film No Time to Die, which will be released in November.

From what I hear when a movie like Gangbuster turns at the box office of the cinema, that is, like a movie Get Out, Fast and Furious movie, Title of Illumination or Jurassic World, the university is not just going to cut and run and put the function on PVOD. They are fit to experience the green of the theatrical walk. Universal and AMC Theater have now surpassed the suspense with this new agreement. The full terms of the agreement are confidential and are not disclosed. Such an approach drastically shortens the so-called theatrical “window”: the 70 to 3 month range between the meeting of a film in multiplexes and the moment when the powerful film industry allowed films to move to digital platforms such as premium video, cable or streaming.